Alina Shylan
EDUCATION
Lviv Institute of Management, MBA General Diploma
Warsaw Politechnic, Environment Protection Master
Degree
Lviv Polytechnic, Environment Protection, Engeneer
Diploma
LANGUAGES
English, Polish, Ukrainian, Russian
· Understands the complexity of B2B marketing, but always shows maximum enthusiasm for the process
· Extremely active, a «charger» for the others. Up goals communicates with the team and partners 24/7 and enjoys it.
· Always sets the highest goals: to attract more customers, to launch the best campaign, to invite more leads.
· Never afraid of difficulties, even when does not know how to complete the task
· Has a desire to communicate with new partners/clients and has no problem with business trips to Ukraine and Europe
· Has a timeless desire to grow professionally
· An essential goal is to become a Marketing Director of the company.
· Fluent in English (Upper Intermediate B2 and above).
SKILLS
·
Conducting
online for offline marketing activities
·
Effective
use of internet channels to attract potential customers
·
Cooperation
with companies providing marketing services (printing agencies, video
production agencies, etc)
·
Participation
in national and foreign exhibitions, organization of local events
·
Strategy development for
company's products
Business Development Manager Pokupon.ua/Superdeal.com.ua,
2015-2020 Lviv
- Is actively seeking partners (HORECA, Medical Clinics, AquaParks, Spa
Salon)
- Compile affiliate programs;
- To negotiate with business partners and sign year cotracts;
- Analyze the needs of potential partners.
Account Manager, MediaHolding Informalyans, INTV
internet TV 2009 – 2014, Kiev
Finding clients for projects of women
who are changing the world (National Newspaper Vechernije Vesti), an interview
in the newspaper - the organization of interviews and publications of personal
PR for politicians, top managers, press conferences, the search for sponsors
for various events, PR for companies in the Newspaper and on the InternetTV INTV, video news
organization for Pepsi, ErDe Bank, Lambre
Account Manager SCHAEFER Shop, 2005 – 2009, Lviv
Sales of clothing and interior luxury
Regional Manager
in Western Ukraine (8 Regions), Spring Co, 2003 – 2005, Western Ukraine
•
Building
distribution in 8 regions of Western Ukraine
•
Conclusion
of contracts for the supply of elite alcohol, control of accounts payable on
delivery, tracking of continuously updated range of products to wholesale
companies in the regions
•
Work
with the sales agents of dealers in the regions, the presentation of the elite
alcohol, development of marketing strategies for sales of our dealers in the
region, working with leaders of the dealers selling a variety of sales
promotion for the actions of sales agents, supermarkets, shops, restaurants
Head of Marketing
Department Universalbank, 2001 – 2003, Lviv
•
Organization
of the VIP party for clients of the bank to open branches and the bank's
presentation of thematic exhibitions
•
Supervised
the preparation for print advertising campaign brochures, designing the annual
report, the creation of models of retail advertising in mass media and develop
and implement a strategic plan out of fashion in the media review
•
Carried
out procurement of all the areas required for an advertising campaign (radio,
television, newspapers, magazines, trade shows, calendars, annual reports,
souvenirs, rental of halls, search for artists and musicians, leading the
show). Conducted internal and external negotiations in all phases of
advertising campaigns led by a team of copywriters, designers, journalists,
printers, recording studios of radio and television
Sales, Newspaper Postup, 1999 – 2001, Lviv
•
Finding
new customers for advertising in the newspaper, staff training, sales,
development of promotional products in the newspaper to increase sales
•
Recruiting
and interviewing. Signed the first contract in the history of newspapers on a
joint sponsor with the page that gave the annual revenue for newspapers for 7
years forward
Sales, Music Radio 101Fm, 1996 – 2000, Kiev
•
Sign
one of the first long-term contracts for advertising in the history of Radio
101FM Misic Has the idea of an advertising campaign and personally with the
production studio to introduce this idea. Conducted interviews with clients
publicized campaign on the quality of services, which yielded positive results
•
Passed
a course in radio sales skills, held an American consultant, visiting Music
Radio
"We have such a short period of time
substantially increase sales of our services by 96%, the number of calls to our
company increased by 124%. In addition, we can say that the increased rating of
our company in the market not only in Kiev but also in other cities of Ukraine
"- a letter from the advertiser
HOBBIES
Travel, skiing, tango, interior design, floral,
organization enjoyable and memorable party with friends, a portrait and
reportage photography
Letters of recommendation
Radio Lux Lviv
Music Radio, Kiev
HMS Partners, Columbus, USA
Columbus Dispatch, Columbus, USA
WNCI, Columbus, USA
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